inspired by London
vegan & cruelty free
sustainable ingredients
recyclable packaging
award winning
powered by flowers
Our stories
A Guide to Amber Fragrances: What Does Amber Smell Like?
Learn about amber fragrances with Floral Street. Explore how this warm, rich scent enhances fragrance blends, creating timeless and statement perfumes.
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A glimpse behind the curtain
Scroll for an exclusive behind-the-scenes look at how we brought the idea…
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Flower meanings: the secret language of blooms
From roses to sunflowers, discover how flowers shape emotions and fragrance choices
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The winter fragrance forecast: your scent wardrobe edit
Consider this your ultimate new season style guide.
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Michelle Feeney’s guide to summer fragrances
Discover our founder’s pick of the best sunny fragrances for hot weather.
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Can fragrance ‘mess’ with your hormones?
There’s a lot of discussion about the ingredients we use on our…
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The best floral perfumes to boost your mood
Studies show that scent has an undeniable impact on our mood –…
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Sustainable perfume myths and the future of fragrance
Can fine fragrance be sustainable? It’s a hot-button topic, and for good…
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