Flower meanings: the secret language of blooms

From roses to sunflowers, discover how flowers shape emotions and fragrance choices

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Have you ever given or received flowers and wondered what they really mean? From the red rose’s timeless declaration of love to the sunflower’s radiant optimism, flowers have spoken a language of their own for centuries—a language known as floriography.

At Floral Street, we celebrate this secret language every day. We design fragrances that use the power of flora (as well as their secret symbolisms) for you to express your mood and personality with a single spritz. So, whether you’re gifting flowers, styling your home, or choosing today’s fragrance, understanding flower meanings can make your choices even more meaningful.

The history of flower symbolism

Ancient cultures
The Egyptians adorned their temples with lotuses, believing they symbolised rebirth and the rising sun. In Greek mythology, roses were said to have sprung from the tears of Aphrodite, while the Romans scattered petals at celebrations to honour Venus, goddess of love.

The Regency era
Flowers played a charming role in social communication and courtship. While society was governed by strict manners and unspoken rules, bouquets became a subtle way to express emotion and intent. A carefully chosen arrangement could convey admiration, affection, or even rejection without a single word spoken. This practice laid the groundwork for the more elaborate “language of flowers” that would flourish in Victorian times, turning every bloom into a coded message of the heart.

The Victorian Era
In the 19th century, the Victorians took flower symbolism to poetic new heights. Because open expressions of affection were frowned upon, lovers used flowers to send secret messages. A single red rose conveyed passion, while a yellow rose conveyed friendship or sometimes jealousy. Even the number of blooms could alter the meaning. It was an era where bouquets became love letters.

Popular flowers and their meanings

Every bloom tells a story. Here’s a guide to some of the most beloved flowers and their hidden meanings, along with their fragrance twins at Floral Street.

Roses: love in all forms

Few flowers speak louder than the rose: red symbolises romantic love and passion; yellow echoes friendship and joy; and white is used to convey purity and remembrance.

Discover rose like you’ve never smelled before in Neon Rose—a modern, electric take on the world’s most iconic bloom, with pear, galbanum and jasmine.

pear | Floral Street Ingredients pear
Galbanum | Floral Street Ingredients galbanum
Jasmine | Floral Street Ingredients jasmine
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Peonies: romance and elegance

Soft, lush, and impossibly romantic, peonies represent prosperity and beauty. Perfect for expressing admiration and affection, their scent is a floral dream come true.

Experience their charm in Wonderland Peony, with accompanying delicate notes of candy floss and blackcurrant.

candy floss | Floral Street Ingredients candy floss
pink pepper | Floral Street Ingredients pink pepper
black current | Floral Street Ingredients blackcurrant
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Orchids: luxury and strength

A symbol of refinement, strength and exotic beauty, the orchid’s sculptural elegance is a showstopper.

Explore this sophistication through Wild Vanilla Orchid—a scent as bold and beautiful as its muse, with vanilla bean, jasmine and ambroxan.

Vanilla Bean | Floral Street Ingredients vanilla bean
Jasmine | Floral Street Ingredients jasmine
Ambroxan | Floral Street Ingredients ambroxan
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Sunflowers: positivity and longevity

Always turning toward the light, sunflowers are bright, joyful, and endlessly uplifting.

We’ve echoed their inspiring optimism in Sunflower Pop, with its vibrant notes of bergamot, bellini and vegan honey.

bergamot | Floral Street Ingredients bergamot
bellini accord | Floral Street Ingredients bellini accord
honey accord | Floral Street Ingredients honey accord
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Floral Street x Van Gogh Museum Sunflower Pop Eau de Parfum | Award-winning British vegan fragrances

Lotus: tranquillity and purity

Gracefully rising above murky waters, the lotus symbolises peace, renewal and enlightenment.

Black Lotus is our rebellious interpretation: like the lotus, it has beauty, depth and an intriguing duality. Jasmine, saffron and papyrus combine for a feisty and intoxicating scent.

centifolia rose
saffron
papyrus
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Poppies: peace and remembrance

Delicate yet resilient, poppies evoke remembrance, peace and hope.

We focused on their resilient aspect for London Poppy, creating a perfume with neroli, Sicilian lemon and orange blossom that’s as dynamic and energetic as our home city.

Lemon | Floral Street Ingredients sicilian lemon
Orange Blossom | Floral Street Ingredients orange blossom
Neroli | Floral Street Ingredients neroli
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floral street london poppy

Iris: wisdom and inspiration

The iris, named after the Greek goddess of the rainbow, symbolises wisdom and courage, so of course, we aptly named our mystical iris perfume Iris Goddess. It blends Tuscan orris, peach and lemon for an otherworldly adventure in every spritz.

orris
peach
Lemon | Floral Street Ingredients lemon
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Gardenias: pure elegance and love

Symbolising purity, elegance, and unconditional love, gardenias are the embodiment of grace. Their creamy white petals and rich, velvety scent make them a timeless symbol of devotion and admiration.

We combine Island Gardenia with powdery Sandalwood and English Rhubarb in Electric Rhubarb, for a bubbly, white floral fragrance best worn while hosting or socialising.

rhubarb
gardenia | Floral Street Ingredients island gardenia
sandalwood | Floral Street Ingredients sandalwood
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floral street electric rhubarb

Choosing the right flower for every occasion

Need help finding the perfect bloom for a moment? Let their meanings guide you:

  • Birthdays: Choose cheerful flowers like sunflowers to celebrate joy and new beginnings.
  • Anniversaries: Opt for roses or orchids to express lasting love and admiration.
  • Sympathy: Lilies and white roses convey peace and remembrance.
  • Friendship: Yellow roses or sunflowers share warmth, loyalty and happiness.

How flower meanings influence fragrance choices

Flower meanings don’t stop at bouquets, they influence fragrance too. Each bloom-inspired perfume tells a story, allowing you to express who you are through scent. Feeling romantic? Reach for Wonderland Peony. Seeking confidence? Try Wild Vanilla Orchid. Need a burst of optimism? Sunflower Pop will lift your spirits instantly. For even more choice, our Fragrance Discovery Wardrobe allows you to explore all 12 of our scents.

Frequently asked...

Yes, meanings can change depending on culture, colour or context. For instance, a yellow rose might symbolise joy in one tradition and jealousy in another.

Yellow roses and sunflowers are classic symbols of friendship and happiness.

The red rose remains the ultimate symbol of romantic love—timeless and universal.

When picking flowers for a birthday, consider the recipient’s style. Roses offer classic beauty, while orchids bring luxury and elegance. For vibrant joy, go with sunflowers, or choose irises for a striking, sophisticated bloom. Peonies offer a romantic touch, and jasmine adds a sweet fragrance. Browse our fragrances to find a scent that matches these beautiful blooms!

Daffodils, lotuses and daisies all symbolise renewal and fresh starts.

At Floral Street, we use floral notes in various ways: subverting them, maximising them or softening them with other ingredients. This results in modern blends that surprise and delight you, such as Black Lotus, Ylang Ylang Espresso and Wild Vanilla Orchid.