Flower meanings: the secret language of blooms
From roses to sunflowers, discover how flowers shape emotions and fragrance choices
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Have you ever given or received flowers and wondered what they really mean? From the red rose’s timeless declaration of love to the sunflower’s radiant optimism, flowers have spoken a language of their own for centuries—a language known as floriography.
At Floral Street, we celebrate this secret language every day. We design fragrances that use the power of flora (as well as their secret symbolisms) for you to express your mood and personality with a single spritz. So, whether you’re gifting flowers, styling your home, or choosing today’s fragrance, understanding flower meanings can make your choices even more meaningful.
The history of flower symbolism
Ancient cultures
The Egyptians adorned their temples with lotuses, believing they symbolised rebirth and the rising sun. In Greek mythology, roses were said to have sprung from the tears of Aphrodite, while the Romans scattered petals at celebrations to honour Venus, goddess of love.
The Regency era
Flowers played a charming role in social communication and courtship. While society was governed by strict manners and unspoken rules, bouquets became a subtle way to express emotion and intent. A carefully chosen arrangement could convey admiration, affection, or even rejection without a single word spoken. This practice laid the groundwork for the more elaborate “language of flowers” that would flourish in Victorian times, turning every bloom into a coded message of the heart.
The Victorian Era
In the 19th century, the Victorians took flower symbolism to poetic new heights. Because open expressions of affection were frowned upon, lovers used flowers to send secret messages. A single red rose conveyed passion, while a yellow rose conveyed friendship or sometimes jealousy. Even the number of blooms could alter the meaning. It was an era where bouquets became love letters.
Popular flowers and their meanings
Every bloom tells a story. Here’s a guide to some of the most beloved flowers and their hidden meanings, along with their fragrance twins at Floral Street.
Roses: love in all forms
Few flowers speak louder than the rose: red symbolises romantic love and passion; yellow echoes friendship and joy; and white is used to convey purity and remembrance.
Discover rose like you’ve never smelled before in Neon Rose—a modern, electric take on the world’s most iconic bloom, with pear, galbanum and jasmine.
pear
galbanum
jasmine
Peonies: romance and elegance
Soft, lush, and impossibly romantic, peonies represent prosperity and beauty. Perfect for expressing admiration and affection, their scent is a floral dream come true.
Experience their charm in Wonderland Peony, with accompanying delicate notes of candy floss and blackcurrant.
candy floss
pink pepper
blackcurrant
Orchids: luxury and strength
A symbol of refinement, strength and exotic beauty, the orchid’s sculptural elegance is a showstopper.
Explore this sophistication through Wild Vanilla Orchid—a scent as bold and beautiful as its muse, with vanilla bean, jasmine and ambroxan.
vanilla bean
jasmine
ambroxan
Sunflowers: positivity and longevity
Always turning toward the light, sunflowers are bright, joyful, and endlessly uplifting.
We’ve echoed their inspiring optimism in Sunflower Pop, with its vibrant notes of bergamot, bellini and vegan honey.
bergamot
bellini accord
honey accord
Lotus: tranquillity and purity
Gracefully rising above murky waters, the lotus symbolises peace, renewal and enlightenment.
Black Lotus is our rebellious interpretation: like the lotus, it has beauty, depth and an intriguing duality. Jasmine, saffron and papyrus combine for a feisty and intoxicating scent.
centifolia rose
saffron
papyrus
Poppies: peace and remembrance
Delicate yet resilient, poppies evoke remembrance, peace and hope.
We focused on their resilient aspect for London Poppy, creating a perfume with neroli, Sicilian lemon and orange blossom that’s as dynamic and energetic as our home city.
sicilian lemon
orange blossom
neroli
Iris: wisdom and inspiration
The iris, named after the Greek goddess of the rainbow, symbolises wisdom and courage, so of course, we aptly named our mystical iris perfume Iris Goddess. It blends Tuscan orris, peach and lemon for an otherworldly adventure in every spritz.
orris
peach
lemon
Gardenias: pure elegance and love
Symbolising purity, elegance, and unconditional love, gardenias are the embodiment of grace. Their creamy white petals and rich, velvety scent make them a timeless symbol of devotion and admiration.
We combine Island Gardenia with powdery Sandalwood and English Rhubarb in Electric Rhubarb, for a bubbly, white floral fragrance best worn while hosting or socialising.
rhubarb
island gardenia
sandalwood
Choosing the right flower for every occasion
Need help finding the perfect bloom for a moment? Let their meanings guide you:
- Birthdays: Choose cheerful flowers like sunflowers to celebrate joy and new beginnings.
- Anniversaries: Opt for roses or orchids to express lasting love and admiration.
- Sympathy: Lilies and white roses convey peace and remembrance.
- Friendship: Yellow roses or sunflowers share warmth, loyalty and happiness.
How flower meanings influence fragrance choices
Flower meanings don’t stop at bouquets, they influence fragrance too. Each bloom-inspired perfume tells a story, allowing you to express who you are through scent. Feeling romantic? Reach for Wonderland Peony. Seeking confidence? Try Wild Vanilla Orchid. Need a burst of optimism? Sunflower Pop will lift your spirits instantly. For even more choice, our Fragrance Discovery Wardrobe allows you to explore all 12 of our scents.













